Selected as Walpole Brand of Tomorrow 2020

28 Feb 2020

On Thursday the 27th of February Araminta Campbell was announced as one of 12 Walpole Brands of Tomorrow 2020 during a glittering launch party at Ennismore Sessions House in London.

The exciting news of being selected for the Walpole Brands of Tomorrow programme had been a secret we had needed to keep for several months before the official announcement. We are delighted to be representing Scottish luxury this year as the only Scottish brand selected.

Araminta presenting her Signature Collection at the launch event. Photography by Adam Duke

The 11 other brands invited onto the programme are all based in England and include sustainable jeweller Anabela Chan, custom cabinetmaker Matthew Cox, travel magazine Suitcase and premium English knitwear company Country of Origin.

The Walpole Brands of Tomorrow 2020. Photograph by Adam Duke

Walpole is the official sector body for British luxury. Every year Walpole selects 12 emerging brands to participate in the prestigious Brands of Tomorrow programme of workshops and mentoring to help set them up for the next stage of growth. 

2019 was a big year for Araminta Campbell, with the launch of several high profile custom commissions, including bespoke tweed and tartan for the newly refurbished Fife Arms Hotel, and soft furnishings for the Royal Yacht Britannia’s floating hotel Fingal. With the support, opportunities and connections offered by the Brands of Tomorrow programme, we are looking forward to 2020 being a year of even greater success.